BEHR | COMMERCIAL

For Behr's promotion of their partnership with Home Depot, we devised a creative approach centered around their paint chips display found in all Home Depot warehouses. Our goal was to engage viewers by showcasing the process of selecting color palettes in an interesting and informative way. Through innovative techniques, we demonstrated how Behr's paint chips can be used to inspire and guide customers in choosing the perfect colors for their projects. Additionally, we crafted an end tag that seamlessly integrated Behr's product and the Home Depot logo using the paint chips, reinforcing the partnership between the two brands. This concept not only highlighted Behr's products but also emphasized their collaboration with Home Depot, providing a memorable and impactful visual experience for viewers.

 

End tag frames

behr_endtag_combo_2.jpg

Alternate end tag

behr_endtag_alt_combo.jpg

DESIGNED WITH RADIUM  |  creative dir: TUESDAY MCGOWAN